FLASH
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The Republican Party nomination for whoever will challenge Joe Biden on November 5 has never been in the balance.
Donald Trump has remained the favorite candidate of the grassroots since his first rallies in Iowa.
However, until a year ago it did not seem that the fate of the primaries was so sealed.
There were polls that put Ron DeSantis ahead. However, in less than twelve months, The Donald has regained attention. This is undoubtedly thanks to his almost messianic relationship with the republican people, but also to a new structure, an almost perfect electoral machine.
Even American newspapers noticed. In fact, they have long emphasized that the former president is conducting a well-directed, disciplined and professional campaign.
Nothing to do, they point out, with the chaotic ones carried out in 2016 and 2020. In this round, the Trump team was able to create the right mix between the unpredictability of the tycoon and the managerial management of the campaign.
As Bloomberg writes, the electoral machine is more like a Fortune 500 company than a collection of volunteers held together by the leader's charisma.
Nothing is left to chance, everything is followed meticulously, sometimes cynically. An Iowa campaign manager knows something about it.
There, the tycoon won virtually every county except Johnson County, which he lost by just one vote. Well, the 'Trumpian' car kindly escorted the consultant to the door. A toughness very reminiscent of Trump on The Apprentice, a shark who has no mercy for those who fail.
Therefore, the days of an impromptu campaign like the one in 2016 are long gone. At the start of the primaries, when Ivanka Trump landed in the Hawkeye State, her father's campaign had no active operatives. There were no campaign leaders who spoke in caucuses in favor of Trump.
In one event, Bloomberg always remembers, Ivanka found herself in front of a crowd of 3,000 people and none of them supported her father.
Today everything has changed. After losing in 2020, Trump and his men worked to build a machine rooted in territory. The standard bearers of this new direction are Susie Wiles and Chris LaCivita. The former was a longtime adviser to Ron DeDantis in Florida and among the authors of the state's transformation into a Republican stronghold.
The second is a former Marine with decades of campaigning experience. They are joined by longtime associates Jason Miller and Steven Cheung who oversee communications and Brian Jack. His team has worked in recent years to Trumpize the GOP, giving support to congressmen and senators, so Donald has sought among the party's rising stars and tapped local electoral data collected from these candidates.
Thus his operatives took control of large parts of the party state by state. In Iowa and New Hampshire, the former president's campaign launched electoral operations a year before voting operations began. In the first, he created a network of 1,700 local leaders and sent them to each district to speak on his behalf, plus he gave his "captains" pre-written three-minute speeches to deliver to caucuses. In New Hampshire, however, he adopted a "customer service" approach, rewarding the most active volunteers with VIP tickets to rallies, giving away signed hats and photos with him.
Another key element of the new electoral operation was delegation. The tycoon allowed his allies to work with select organizations and think tanks such as the Heritage Foundation that offered experience, knowledge and helped undermine the "deep state" hated by the Trumpians. Heritage's president said his organization is working to "institutionalize Trumpism," that is, to give depth and substance to Trump's proposals.
It is this precision that allows Trump not only to easily win the primaries and really undermine Biden in November, but also to arrive prepared for a new term. Having men ready for the presidential cabinet and a package of proposals ready to go in the first months of government. The team is cohesive, there is no leakage of information equal to those that occurred during the presidency. There is also a meticulous system for talking to newspapers, with spreadsheets of what material has been sent and to whom. A scientific nature far removed from the creative chaos of the first Trump. And it is this precision that could lead Trump back to the White House.
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