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In 2024, the first Mattel Adventure Park will open, featuring a life-size Barbie Beach House.
Located south of State Farm Stadium in Glendale at the VAI Resort, the upcoming Mattel Adventure Park will be open every day of the year. This park is set to become a premier entertainment destination in Arizona, featuring a wide range of brands in Mattel's portfolio.
The nine-acre park is a collaborative effort between Mattel, Epic Resort Destinations and other entertainment partners. With a considerable indoor area, most of the park's attractions are located in a fully air-conditioned environment, ensuring comfort for guests.
Mattel is riding high on the massive success of "Barbie," which is expected to become the highest-grossing movie of the year, now approaching $1.2 billion worldwide, and shows no signs of slowing down.
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