Bad Bunny (Benito Antonio Martínez Ocasio) took to the stage to headline the Apple Music Super Bowl LX Halftime Show on Sunday night at Levi's Stadium in Santa Clara, delivering an unforgettable performance that fused music, Latino identity and social messages on one of the world's largest television stages. It was the first time in Super Bowl history that a Latino artist performed almost the entire show in Spanish.
Performance full of Puerto Rican culture and Latin rhythms
Bad Bunny opened the recital with his hit “Tití Me Preguntó,” immediately creating a tropical atmosphere with palm trees and elements reminiscent of Puerto Rico. The set design included a traditional casita, piragua, and other visual references to Puerto Rican culture – turning the stage of an American football game into a celebration of Latin culture for millions of viewers around the world.
The repertoire also included songs such as "Yo Perreo Sola", "Voy a Llevarte Pa' PR", "MONACO" and "CAFé CON RON", reflecting not only heavy Latin rhythms, but also messages of empowerment and cultural independence.
Political and identity messages
Bad Bunny's performance also included elements that served as internal and political commentary. At the climax, a soccer ball appeared with the inscription "Together, We Are America", a symbol that underlined the idea of unity and inclusion of communities in the United States. Portions of his Grammy speech, in which he criticized the treatment of immigrants and the ICE agency, were visually reflected on the stadium screens.
His choice to perform almost the entire repertoire in Spanish and his focus on Latino identity were seen as a historic moment that highlighted the cultural importance of the Hispanic community in the US, but also sparked discussions about political content on mass stages.
Stage moments and special guests
Another element that attracted attention was the participation of famous stars: Lady Gaga performed a salsa version of "Die With a Smile" and danced with Bad Bunny, while Ricky Martin took the stage for a special performance moment. The stage also had cameos from famous names such as Pedro Pascal, Cardi B, Karol G and Jessica Alba, making the spectacle even more visually rich.
A couple got married live during the show, a detail discussed by the media as a symbol of celebration and togetherness in front of a global audience.
Reactions and cultural influence
Bad Bunny's performance captured the spotlight for its combination of music and social messages. Some critics hailed it as a historic moment for Latino representation in mainstream media, while political discussions continued before and after the event.
In the end, Super Bowl LX closed a new chapter for Latino culture on the global stage.

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